Three Questions Everyone Should Ask about Omnichannel Solutions for Collections

Many in the collections industry consider omnichannel to be the digital strategy of the future, but what does that actually mean? What does a true omnichannel strategy look like? How does that differ from a multichannel solution? And what can or should you be doing to make sure you’re headed towards a true omnichannel solution?

During a recent session at iA Strategy & Tech, Mike Cassidy of M&G Solutions summed it up nicely: the word omnichannel "is often used and even more often misused.”